VIVID ZERO teamed up with SmithGeiger’s Elevate division to execute data-driven creative for this :30 commercial for Standard Optical. Vivid Zero developed the concept and wrote the script to focus the messaging to align with key data points. Date-driven creative that catches your eye and drives results.

“It’s refreshing to work with people that have a real passion for what they do and the quality of the final product is proof of that passion. It was a delightful experience working with Vivid Zero and The Elevate team. I really appreciate your team’s willingness to learn about our business, listen to our recommendations and suggestions and for allowing us the feel like an integral part of this creative process.” – Aaron Schubach – CEO/Owner Standard Optical